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Asset allocation: Blueprint to Portfolio Efficiency

Asset allocation is one of the most important decisions that investors make. It is an investment strategy that balances risk and reward by allocating a portfolio’s assets according to an individual’s goals, risk tolerance and investment horizon. Asset classes such as equities and fixed-income deliver different levels of risk and return over time and it is impossible to predict which will outperform year over year. Strategically investing in a variety of asset classes takes the guesswork out of investing and aims to reduce the level of market risk an investor may experience to achieve their expected investment return.

Written and published by Investors Group as a general source of information only. It is not intended as a solicitation to buy or sell specific investments, nor is it intended to provide tax, legal or investment advice. Readers should seek advice on their specific circumstances from an Investors Group Consultant.

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“Asset allocation: Blueprint to portfolio efficiency” © Investors Group Inc. 2009